BUS 505 - Organizational Creativity, Discovery, and Innovation

3 Credits

This is a multi-disciplinary course focusing on the creative process as it impacts the managing and leading of knowledge workers. The course will examine the processes involved in creativity, discovery, and innovation and explore the motivations involved in innovation both internal to the individual and external to the organization. Course content will draw on psychology, marketing, management, general business, fine arts, philosophy, and leadership disciplines with the intent to expose students to the varied approaches and results of the creative process. Students will learn strategies for enhancing creativity and innovation skills through activities and virtual team projects and experiences. Students will study creative minds and organizations and the impact they have on new value creation. This course serves as the program's cornerstone course and as such is designed to be the introductory course in the program.